Marketing and management functions that can be applied broadly in any marketing environment. Includes marketing skills in any establishment not mentioned in the other four categories. (From DECA.org)

Sample Event

Careers and Salary Ranges

- Marketing Manager

- Marketing Research Analyst

- Customer Service Representative

Colleges and Universities with Marketing Departments (All listed below are in Michigan )

-Western Michigan University, http://www.hcob.wmich.edu/mktg/

- Wayne State University ,http://www.bulletins.wayne.edu/ubk-output/index.html

- University of Michigan , http://www.bus.umich.edu/Academics/Departments/Marketing/

- Northwood University , http://www.northwood.edu/mi/academics/degreesanddepartments/marketing/

-Northern Michigan University , http://www.nmu.edu/departments/colleges/business/

- Michigan State University , http://www.bus.msu.edu/msc/

- Central Michigan University , http://www.cmich.edu/subject_programs.asp?sid=521401&yr=2005&locid=onc&level=ug&sub=Marketing

-Eastern Michigan University , http://www.mkt.emich.edu/

Work Place Examples

-Marketing Firms

-Domestic and International Corporations

-Multimedia Companies

-Universities/Colleges

-Public Relations Firms

Skills Needed to Succeed in the Marketing Industry

-Excellent Communications and Analytical Skills

-Great Presentation Skills

-Creativity and Imagination

-Ability to Lead Team Members

Trade Groups and Industry Associations

-Marketing Management Association -Society for Marketing Professional Services

-American Marketing Association

-Association of Marketing and Management Resources